The Fairest sale: Elave Dermo-Cosmetic Skincare

December 7, 2009 at 5:31 am Leave a comment

We’re pretty new to the organic/green/free-of-chemicals-that-will-eventually-wreck-you skincare party, as it’s always been a challenge to find products that are all kumbaya while still providing effective benefits.  Elave Dermo-Cosmetic Skincare goes on sale Monday at The Fairest, and we’re super impressed by the laundry list of what it doesn‘t have:  no parabens, no alcohol, no sulfates, no formaldehyde, no phthalates, no dyes, no color, no fragrance…

Elave, an Irish brand around since 1934, devotes itself to the basics: treating pigmentation, battling environmentally-caused damage, improving hydration, and reducing the appearance of fine lines and wrinkles.  Not for nothing is it English rose Jemma Kidd‘s favorite line (and she knows beauty products), who swears by the Age Delay Daily Cleanser, featuring glycolic acid, SPF 45 Daily Skin Defense, and Age Delay Night Treatment.

Natural and effective?  Yes, Virginia, there is a Santa Claus.

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